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Thinking fast and slow by Daniel Kahneman -New International

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      System 1 is fast, intuitive, and emotional; System 2 is slower, more deliberative, and more logical. The impact of overconfidence on corporate strategies, the difficulties of predicting what will make us happy in the future, the profound effect of cognitive biases on everything from playing the stock market to planning our next vacation?each of these can be understood only by knowing how the two systems shape our judgments and decisions.

      Engaging the reader in a lively conversation about how we think, Kahneman reveals where we can and cannot trust our intuitions and how we can tap into the benefits of slow thinking. He offers practical and enlightening insights into how choices are made in both our business and our personal lives?and how we can use different techniques to guard against the mental glitches that often get us into trouble. Topping bestseller lists for almost ten years, Thinking, Fast and Slow is a contemporary classic, an essential book that has changed the lives of millions of readers.

      Highlights

      Brand Generic
      Author(s) Daniel Kahneman
      Publisher Farrar, Straus and Giroux
      Number Of Pages 499
      Isbn 978-0374533557
      Genre Business & Economics
      Edition 1st edition (April 2, 2013)
      Binding Paperback
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